Senior Marketing Manager – China in Shanghai

Job Description

Join American cloud-computing and Software company Veeva Systems, currently hiring Senior Marketing Manager – China in Shanghai , Apply Veeva careers in Shanghai .


Position : Senior Marketing Manager – China

Location : Shanghai,

Job Category : Marketing


Job Details

Veeva [NYSE: VEEV] is the leader in cloud-based software for the global life sciences industry. Committed to innovation, product excellence, and customer success, our customers range from the world’s largest pharmaceutical companies to emerging biotechs. Veeva’s software helps our customers bring medicines and therapies to patients faster.
We are the first public company to become a Public Benefit Corporation. As a PBC, we are committed to making the industries we serve more productive, and we are committed to creating high-quality employment opportunities.
The Role
As the Senior Marketing Manager for China, you will be responsible for developing the overall go-to-market strategy for Veeva China’s R&D business. You’ll work cross-functionally with the marketing team in Asia and the China R&D leadership team in a rapidly growing market. This opportunity is for an innovative marketing leader who is hands-on, takes full ownership, is a team player, and knows how to deliver results. This role reports directly to the Director, R&D Marketing Asia. What You’ll Do Develop a marketing plan that focuses on customer acquisition and retention in the R&D China market Deliver demand generation and marketing plans to support revenue objectives of growing existing base and acquiring new customers Own strategy, development, and execution of targeted marketing programs that include but are not limited to demand generation campaigns/nurtures, field events, user events, industry events/tradeshows, webinars, digital, and PR  Develop fresh campaign and program approaches to break into new and competitive markets Manage relevant agencies and 3rd parties in the execution of programs Work cross-functionally with product, sales, customer success, and other teams to develop and execute go-to-market programs Leverage and localise campaigns and assets from other regions in Asia, and also from Global Track and measure all marketing programs against objectives and budget  Requirements 8+ years of experience in demand generation/field marketing in a Enterprise Software or Saas company Experience marketing in China Experience breaking into new markets with a strong competitive landscape Integrated marketing program planning, execution, and reporting experience Proven ability to build relationships and collaborate across a number of stakeholders including sales, subject matter experts, services, and product marketing, and across multiple geographies Self-motivated, innovative, collaborative, multi-tasker, creative, and analytical Experience in managing quarterly and annual program budgets Experience in vendor management and negotiating Hands-on experience with sales and marketing automation systems Strong project management skills; excellent attention to detail  Excellent oral and written communication skills Proven ability to excel in a dynamic, fast-paced environment is extremely important Strong hands-on team player with a positive attitude Ability to communicate in English Bachelor’s degree  Nice to Have Experience working with the Life Sciences Industry Pardot and experience preferred Veeva’s headquarters is located in the San Francisco Bay Area with offices in more than 15 countries around the world. Veeva is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or any other characteristics protected by local laws, regulations, or ordinances.


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